The Value of Book Reviews

So sad. So true. Even the simplest review is gold for Indie writers on Amazon.

INDIE BLU(E)

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Book reviews are currency for the indie author, especially when reader feedback appears on Amazon and Goodreads. That makes sense, considering the weight of word of mouth marketing. I read an article on Impactrecently that stated consumers are 4x more likely to buy goods and services when referred by a friend, and 63% of visitors are more likely to make purchases from websites with reviews/ratings.

Why then, does word of mouth seem to fail so many fantastic indie writers? Because the number of Amazon book purchasers who go back to leave a review, or even a star rating, are few and far between. Derek Haines at Just Publishing Advice says listing your Kindle book as free for a promotional period can help stimulate readers to leave a review; however, reviews of free books are even lower than for actual sales. This rings true for me. I ran a week…

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11 thoughts on “The Value of Book Reviews

  1. You know I have never thought about leaving a “review” at all – somehow it hasn’t crossed my mind…But on saying that I haven’t been reading much of late, or I start something and 6 pages in, it’s back to the library shelves…or taken to the op-shop.

    Once a friend of mine on Goodreads recommended a book I should enjoy – well it was one of the “6-page” problems but I thought I must do it justice – so it was in “parts” so I skipped across to Part 3…and I couldn’t put the darn book down, I think I turned off the light at 2 am but still had 30 pages to finish… (I never did read the rest of Pt 1 or 2, though)

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  2. I wrote a couple reviews for two people published from writing group we had a few years ago and also noted on my blog. Prior to that I did include within a blog post tribute a review of another self-published book by former person I met in my work. These are exceptions to what my blog is usually about, just as my two most current book/author posts are, too.

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      1. I don’t think it’s a bad thing to have reviews. I should’ve been clearer. That’s not what I meant. But what I mean is, it is sometimes hard for the best writers who are not very commercially minded to succeed. I wish that there was a way that the cream could rise to the top without them having to become master marketers.

        Liked by 1 person

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